BOOKSTORE PUBLIC ART LOOK FOR THE GOOD ACTIVATE YOUR STRENGTH
CONTACT

MY MISSION

Helping People Become Better Friends & Neighbors

Everything I create is rooted in one simple belief: Stronger communities begin with healthier relationships.

15 Year Track Record
 

Hello Friend!
I'm Anne Kubitsky...

After meeting Mister Rogers at the age of five, I have devoted my life to helping children and adults become better friends and neighbors. For the past fifteen years, my work through the nonprofit Look for the Good Project has helped more than 700,000 children build friendship skills and discover the power of kindness.

Along the way, I became fascinated with the science of emotions, nervous system regulation, and post-traumatic growth. That curiosity inspired me to create Activate Your Strength®, where I develop books, journals, and practical tools that help adults better understand their emotions.

In our increasingly divided and disconnected world, I believe comforting friendships and supportive neighbors matter more than ever. I hope my work helps you become a better friend to yourself... and a good friend and neighbor to others.

Enter your email to discover how a season of loss and healing led me to create the work you see on this website.

Hello Friend!
I'm Anne Kubitsky...

After meeting Mister Rogers at the age of five, I have devoted my life to helping children and adults become better friends and neighbors. For the past fifteen years, my work through the nonprofit Look for the Good Project has helped more than 700,000 children build friendship skills and discover the power of kindness.

Along the way, I became fascinated with the science of emotions, nervous system regulation, and post-traumatic growth. That curiosity inspired me to create Activate Your Strength®, where I develop books, journals, and practical tools that help adults better understand their emotions.

In our increasingly divided and disconnected world, I believe comforting friendships and supportive neighbors matter more than ever. I hope my work helps you become a better friend to yourself... and a good friend and neighbor to others.

Enter your email to discover how a season of loss and healing led me to create the work you see on this website.

About Me

  • Founder & CEO of Look for the Good Project, a nonprofit which has reached over 700,000 children in 40 states through its school-wide Gratitude Campaign and Wiggle Warrior® books
  • Creator & Owner of Activate Your Strength, LLC
  • Author & Illustrator of 30 books, many of which have been donated to Look for the Good Project
  • Recognized in 2015 as a Point of Light by President George H.W. Bush
  • Recently featured in the film Friends & Neighbors
  • Presented with a "Look for the Good Day" proclamation from the city of Hartford (2015) 
  • Partnered on projects with Varsity Brands, Philosophy Cosmetics, Marriott Vacation Club, Kinzoo, W by Worth Clothing Line & The CT Department of Mental Health & Addiction Services, among other groups, and also with individuals like four-time Olympian ChauntĂ© Lowe

In 2024, Look for the Good Project gave away hundreds of my donated books to counselors & educators who collectively serve 385,905 kids!

AS
FEATURED
ON:

My Work Was Featured In Friends & Neighbors!

Guided by Fred Rogers’ call to “look for the helpers," former MTV News and Facebook executive Benjamin Wagner (Mister Rogers & Me) explores how chronic stress and trauma shape American life, weaving his own story with those of experts and neighbors to reveal how healing and connection remain possible even in the most anxious communities.

In Friends & Neighbors, Wagner tells an intimate yet widely shared story, tracing his own journey through a high-pressure career, personal loss, and recovery while connecting these experiences to the deeper ways stress and trauma shape the body, the brain, and our relationships.

WATCH TRAILER

My Work Was Featured In Friends & Neighbors!

Guided by Fred Rogers’ call to “look for the helpers," former MTV News and Facebook executive Benjamin Wagner (Mister Rogers & Me) explores how chronic stress and trauma shape American life, weaving his own story with those of experts and neighbors to reveal how healing and connection remain possible even in the most anxious communities.

In Friends & Neighbors, Wagner tells an intimate yet widely shared story, tracing his own journey through a high-pressure career, personal loss, and recovery while connecting these experiences to the deeper ways stress and trauma shape the body, the brain, and our relationships.

WATCH TRAILER
 

“Your efforts are a remarkable example of the generosity and compassion that make our communities stronger.”

GEORGE HW BUSH  
FORMER US PRESIDENT

(Endorsed in 2015)